The future of authentication is inclusive.

AvuLogin® is the world's first IMFA (Inclusive Multifactor Authentication) solution.

It replaces traditional multifactor authentication with an all-in-one solution that’s both secure and easy to use – for everyone.

Let’s talk – send us a message

Here’s how it works.

Want to see our product in action? Contact us and we'll show you!

What makes AvuLogin® different?

With traditional MFA (Multi-Factor Authentication), you still need to remember passwords for every account – the MFA is just an extra layer on top.

With AvuLogin®, we provide the security of an MFA without requiring separate passwords for each account. Instead, you only have six secret codes to remember as a part of our inclusive process. When you want to log in, AvuLogin® simply asks for one of them.

You create these secret codes based on your own chosen photos. We show the photo at login to help you remember your code. Plus, our codes can even include emojis 😍

And as you can see from the video, logging in couldn’t be easier – the process is always the same.

Inclusive Usability for Everyone

AvuLogin® is built for all users, offering the same high level of security and simplicity no matter your abilities or background.

If you need extra support – whether you have low vision, memory challenges, or mobility difficulties – we provide adaptable features so you can tailor your login experience to your needs.

We're actively developing AvuLogin® to work seamlessly across multiple devices and accessibility options. So whether you require assistive features or not, you’ll always have a flexible, secure, and easy way to log in to your accounts and services.

The Benefits for Our Customers

AvuLogin® offers more than just security – it provides peace of mind, flexibility, and even enjoyment in your daily digital life. Here are some of the key benefits you can expect when using our solution:

  • Advanced recovery options = not all is lost if you lose or damage your device.
  • Our solution only works when all components are present:
    • Something you are: biometrics.
    • Something you know: your secret code.
    • Something you have: your registered device.
    • (This makes it extremely hard for criminals to break in.)
  • Can be adapted for higher security environments (e.g., FIDO2).
  • Works at home and at work across multiple systems and services.
  • We value your privacy – we collect only minimal data and never share it.
  • Fun to use because you get to see your own photos (can passwords do that?).
  • Improves mood and emotional wellbeing. Instead of stress from passwords and multiple MFA methods, our solution:
    • Is simple to use.
    • Has the same process every time.
    • Requires only six secret codes.
    • Lets you see your meaningful photos every time you log in.
  • When creating a new online account, you don’t need to invent a new password – you simply log in with our solution. Much easier!

+

years

Our revolutionary solution is based on over a decade of research in user psychology and cybersecurity at the University of Jyväskylä, Finland.

%

of cyberattacks

Four out of five cyberattacks are caused by passwords1. Our authentication system helps prevent those attacks, saving companies millions of euros.

30-50

percent

According to estimates, up to 50% of the global workforce have a disability, neurodivergency or require additional support.

solution

AvuLogin® is designed by humans, for humans. One universal solution, both at home and at work, for everyone. It’s the world’s first IMFA solution.

Meet the team.

Naomi Woods CEO
Katriina Kajala CTO
Joel Hietala CSO (Sales & Marketing)
Vesa Lehtinen Business Developer

Sala Secure is co-founded and owned by its four employees. With years upon years of combined experience in relevant fields – such as entrepreneurship, cybersecurity, cognitive science and business development – the team holds all the ingredients needed to build a successful startup.

After 10+ years of research at the University of Jyväskylä and a two-year Research to Business project, Sala Secure was finally launched as a spin-off startup in October 2024. Now, with strong traction and growing recognition in the cybersecurity industry, Sala Secure is rapidly scaling to bring its innovative solutions to a global audience.

Questions?

We’ve got answers.

We understand that security and privacy are big commitments, and you might have questions about how AvuLogin® works. We’ve answered some of the most common inquiries here. We’ll be happy to answer any further questions you may have – feel free to send us a message!

Our system is built on more than ten years of research into human behavior, combined with a commitment to full accessibility and strong privacy. The result is an authentication method that’s not just secure – it’s inclusive and enjoyable for everyone. We’re also developing dedicated hardware devices to offer even greater protection and flexibility for high-security environments, as well as making AvuLogin® even more inclusive.

While we’re currently focusing on partnerships with organizations, we aim to make our solution accessible to individual users in the near future.

Traditional login systems usually depend on difficult passwords or just one layer of security. AvuLogin® removes this hassle. With our modern multi-factor approach, you get stronger protection without extra complexity. After a quick setup, you’ll never need to create a new password for each account again, making logging in easier, safer, and consistent everywhere you use it.

Yes! Our flexible pricing model is designed to cater to businesses of all sizes, ensuring top-tier security is accessible to everyone.

We’re hard at work to bring our solution to market soon. Stay tuned for updates!